Since I am again looking to break out of academia and into a new career, and the pandemic continues to flourish, I am now focusing on copywriter jobs. It’s a tricky thing, though–I’ve been stuck in my academic career for about 20 years now, and it’s difficult to concoct a good looking portfolio of writing work for the very different world that is Marketing.
So here’s what I’ve decided to do: I’ve gathered together a small collection of my linkable work that I think shows how good a writer I am, and also shows off a little bit of my writerly versatility. This way, I’ve got one blog post I can direct interested people to, where they can easily see an array of examples, in lieu of a business marketing portfolio, until I start working in that capacity and can build one. So, here ’tis.
One last note: These aren’t all the absolute best of my writing, nor are they the pieces that have been most prestigiously published. What I hope these samples represent is how I work in the type of writings that a copywriter would need to produce in a marketing capacity (and where I already have done so, successfully).
Best Burger Restaurants: I was a primary copywriter for Your Boulder for a few years before it changed hands and changed its look, then I wrote for them again at their return for a few years after that. Several of my business features, listicles, and blog posts have gotten very successful, SEO-wise, and my weekender articles were among the most popular searched for pieces about Boulder. The article I’ve linked here about Boulder’s burger restaurants was one of the most engaged-with that I wrote for them.
Thief 4 Review: Now-defunct website Nerds In Babeland was one of the go-to hubs of all things geek culture, from around 2012 to 2015. I was a regular staff writer for this site, and my main work there was in writing reviews. Books, comics, and the occasional game were all subject to my critical eye, and my “mini-interview” series of authors and other well known nerds was a big hit. This is an example of one of my reviews.
Problematic Tropes: These came about as a series of cultural critique style articles, which began with the Problematic Badass Female Tropes series on Writers’ HQ, and continued with the Problematic Toxic Masculinity Tropes on Writers’ HQ and then A Wandering Road. The first PBFT article is called The Marion Effect, and the first PTMT article to appear on A Wandering Road is titled NERD!!
Actually, Don’t: This article is another piece that centers on cultural commentary, and goes a little into messaging, branding, and analyzing a meme. You might also say it’s a calculated rant. It appeared on my personal blog, and was the catalyst for much engagement and dialogue on my social media.
Thanks for reading, whether you’re exploring these pieces recreationally, or as a sharp-eyed recruiter.
What do you think? Do I get the job?